Who were the ad wizards who came up with this one?
The taxpayers of South Dakota are out nearly $500,000 so their governor and others can mouth the tagline “I’m On Meth.”
If you're having a rough day, just remember you're not the governor of the state of South Dakota. The state launched a new campaign called "ONmeth" about battling meth addiction and apparently the tagline is "Meth. We're on it." pic.twitter.com/Gx72LSEIxa— Mack (@_Kenziepuff) November 18, 2019
This absolute necessity of government spending includes TV ads, posters, billboards and a website featuring the motto all at the low, low prices of just $449,000. The lucky recipients of this largess was the Broadhead Co., a marketing and ad agency in Minneapolis.
If you think a half a million is a drop in the bucket to fight the scourge of meth, let’s compare it to some actual figures from South Dakota.
Right now, the state pays $1 million for meth treatment services and another $730,000 for school-based meth prevention programming.
See if the taxpayers got their money’s worth in this devastating ad which should end the meth epidemic any day now:
Keep this boondoggle in mind the next time a politician tells you the government is the best way to solve any problem like health care or environmental concerns.