Meet Braeön – The World’s Strongest and Most Adaptable Material It’s tested & proven to withstand extreme force and conditions. LITERALLY as strong as steel, as flexible as rope and as malleable as putty.

According to its Kickstarter page:

Braeön is a high strength, lightweight plastic ribbon that molecularly fuses to itself in a matter of seconds. Simply heat, press and repeat to form the plastic into any desired shape. Once cooled, the self-bonding plastic hardens, creating a bond as strong as steel.

A lighter and more versatile alternative to rope, Braeön’s patent pending design is a staple for all outdoor enthusiasts and has a place in every kitchen drawer, tool box and backpack. Create custom grips, handles, and harnesses in seconds. Tow equipment, gear and toys with ease. Brave every adventure with Braeön.